We are entrepreneurs with decades of investment experience, helping scale sustainable businesses with a long term approach.
We know how hard it is to build a business. We have done it ourselves. Ole Kristiansen made masterful wooden toys for 15 years before he bought his first plastic injection mould in the 1940s birthing the iconic Lego brick. Yvon Chouinard forged pitons for safer climbing for 11 years before he bought a Scottish rugby shirt in 1970 that led to the Patagonia that we know today. Starbucks had only 3 coffee shops in Seattle for its first decade, it now has over 35,000. We recognise that great businesses are often begun in small, passionate, inconspicuous places. They will intimately encounter failure in their early years before the lore of financial greatness.
They all require fortitude and persistence, and a rare combination of humility and audacity. These are the foundations of overnight success unfolded in decades, and our guiding principles.